Tenancy Mix
Plaza Singapura enjoys a broad tenancy profile with national and chain retailers dominating the specialty mix. Its major tenants include Carrefour hypermarket, Marks & Spencer, John Little, Golden Village cineplex, Spotlight, Yamaha music school, Kopitiam food court and Best Denki.

Advertising & Promotions
For the first time the mall paid tribute to mothers-to-be, with a new event, the ‘Most Beautiful Mum-To-Be’ competition in May, the first competition of its kind in Singapore. Shopper traffic went up by close to 10 percent for that month. Over 30 tenants participated by giving in-house promotions to tie in with the event.

Continuing with the non-conventional theme, Plaza Singapura also played host to record-breaking events to attract shoppers such as the Singapore Food Festival with the longest satay event, Fujitsu Cold Challenge, Movie Marathon and the Double A Record-Breakers Challenge. These attracted considerable media attention and shopper traffic to the mall, reinforcing Plaza Singapura as a popular one-stop shopping and lifestyle destination.