Plaza Singapura is one of the largest shopping malls along the Orchard Road shopping belt. This prime freehold property has nine levels (including two basements) and accommodates a hypermarket, a cineplex, two department stores and a variety of retail and F&B outlets. In addition, it has a multi-storey car park which is easily accessed at every level from Level 2 to Level 7. Its broad-based market positioning as well as strong focus on basic consumer goods and services differentiate it from other major malls along Orchard Road that tend to have a greater focus on non-essential and higher-end goods and services.

Plaza Singapura is directly linked at Basement 2 to the Dhoby Ghaut MRT station, which is the interchange between the North-South MRT Line and the North-East MRT Line. The Circle MRT Line, which is currently under construction, will also be connected to this station. Additionally, Plaza Singapura is in close proximity to the Singapore Management University’s new campus at Bras Basah, which is expected to be ready by end 2005.

Asset Enhancements
The focus of asset enhancement works in 2004 was to reconfigure certain retail units to achieve higher rental yields as well as to create new retail units and kiosks at common areas. The information counter at Level 1 was relocated to Basement 2 and the existing space was leased to Chomel.

In 2005, works in the pipeline include subdivision of retail space at Level 6 and Basement 1 to cater to F&B and specialty tenants and conversion of non-retail spaces into leasable areas. Other initiatives to enhance shoppers’ experience include air-conditioning the toilets and improving the ventilation at the front plaza.

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