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CapitaLand Mall Trust
Annual Report 2015
Youth Support
Bugis Junction and Bugis+ partnered Singapore
Street Festival to encourage Singaporean youths to
pursue their passion in the performing arts. The malls
offered a platform for aspiring artistes to perform.
Performances included magic shows and rock bands.
A yo-yo competition was also held to engage youths
skilled in the game.
Health and Well-being
More than 500 Singaporeans participated in the
‘Aspire to Perspire’ event at the Read Bridge at Clarke
Quay. The event was a twist of exercise and fun with an
exciting sports concert. Exercises included adrenaline
pumping workout with professional trainers, workout
demonstrations such as K-pop fitness, piloxing,
U-Jam fitness and zumba fitness. This event was
organised by the People’s Association and supported
by Clarke Quay to promote healthy living through
regular exercise.
In conjunction with the SEA Games, Tampines West
Community Sports Club organised a mass zumba
and fringe activities at Tampines Mall as part of their
Community Sports Festival 2015. The event included
a SEA Games torch up ceremony.
My Schoolbag
Cap i t aL and’s key annua l co r po r a te soc i a l
r e spons i b i l i t y p r og r amme ‘My Schoo l bag’,
was held for the seventh consecutive year, reaching
out to 1,000 underprivileged children from low-income
families in 2015. The programme was held at Bedok
Mall, JCube, Junction 8, Lot One Shoppers’ Mall and
The Star Vista (a CapitaLand mall) in partnership with
five community development councils. Each child
was given a new school bag and new stationery,
and was accompanied by volunteers to shop for school
shoes and their daily necessities. More than 500 staff
and community volunteers took part in the event.
This year’s programme also introduced a new segment
inviting professionals from different fields to inspire
the young minds to set ambitions and work towards
achieving them. Career professionals invited to share
their education journeys and career paths included
a documentary photographer, a commercial pilot,
a veterinarian, a general practitioner and an architect.
PROGRAMME FOR TENANTS
CapitaLand collaborated with dishwashing services
provider, GreatSolutions to set up Singapore’s first
on-site centralised dishwashing facility in a shopping
mall in March 2015. This initiative is supported by
SPRING Singapore, Urban Redevelopment Authority,
National Environment Agency and the Employment
and Employability Institute. Spanning over 7,000 sq ft
in IMM Building, the on-site centralised dishwashing
facility provides a long-term solution that helps
food and beverage tenants reduce their reliance on
manpower. In addition, between 15.0% and 20.0% of
their kitchen space, usually set aside for dishwashing
activities, can now be put to more productive use.
Biz+ Series 2015, a tenant engagement programme
comprising seminars, workshops and networking
sessions, was themed on ‘Rethinking the Customer
through Exper i ence, Innovati on and Digita l’.
Two seminars and a CEO breakfast roundtable
centred on this theme were held to help retailers stay
on top of key trends and identify new opportunities
in the evolving retail landscape for their customers.
A large scale forum titled ‘Retail Future’ was held in
October 2015 where cross-industry leaders shared
their key success tips on how to be future ready for
the customer. Retailers took away key insights on how
to be customer centric by leveraging on data and
technology; and implementing innovation to increase
productivity and revenue.
Sustainability Management
My Schoolbag